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Online education for healthcare professionals
Physician's chats
Pharmacist's chats
Under CPD accreditation
60 min

Pharmacy competitive analysis: profit and social factors to consider

15 Mar Monday
3 : 00 PM Dubai (GMT +4)
+50
It's over
Documentation for this webinar is presented to the Dubai Health Authority and CPD standards
For Pharmacists

Pharmacy competitive analysis: profit and social factors to consider


ZOOM PLATFOR . ENGLISH LANGUAGE

3 pm UAE time

1 pm Cairo time

Along with Dr Hala Nubani


 Many pharmaceutical companies use outmoded and superficial analyses that restrict their perceptions to a competitor’s corporate profile and product portfolio. Because of these shortsighted approaches, many companies are at risk of dangerous competitive blind spots and other competitive threats.

During this webinar we will identify the competitor analysis, discuss its importance, discuss the areas of competitor pharmaceutical research and analysis that have to be determined to validate the drug development process,understand the competition as imperative, especially during the drug development process, and explain SWOT analysis that helps the marketer define a competitive marketing plan.


 Target audience:

  • Retail pharmacists.
  • Pharmacists, Pharmacy heads.
  • Pharmacy managers.
  • Clinical pharmacists

Objectives :

  1. To understand the perception of your competitor towards your company
  2. Identify vulnerabilities and cover them up or counter them
  3. Identify opportunities to make the most of your company’s competitive advantages
Author

Dr Hala Nubani

Pharmacist, e-medical representative and marketing strategy advisor

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