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60 min

The history of promotion in pharmaceutical market: practical cases

26 Apr Monday
3 : 00 PM Dubai (GMT +4)
+50
It's over
Documentation for this webinar is presented to the Dubai Health Authority and CPD standards
For Pharmacists, Soft skills

The history of promotion in pharmaceutical market: practical cases


ZOOM PLATFORM . ENGLISH LANGUAGE 

This webinar with Dr. Hala Nubani aims to familiarize the pharmacists all levels, about the development of  drug promotion and the marketing of pharmaceutical products, what impact does pharmaceutical promotion have on pharmaceutical market, how does it affect the overall sales , and we will give a practical cases and examples on this issue.


Target audience:

  • Retail pharmacists,
  • Pharmacists, Pharmacy heads,
  • Pharmacy managers.
  • Clinical pharmacists

By the end of this webinar the participants will able to :

1. Be familiarize with the history of drug promotion 

2. Familiarize what impact does pharmaceutical promotion have on attitudes and knowledge

3.   Reported use of promotion as a source of information in adopting new medicines.

Author

Dr Hala Nubani

Pharmacist, e-medical representative and marketing strategy advisor

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